PPP Adudio
Practice on Adobe Audition
London Riots
TYPE OF ADVERTS
4 RADIO ADS
Audio documentaries
Example 1: Dread Beat and Blood
This is a Documentary
on dub poet and political activist Linton Kwesi Johnson from the turbulent
streets of Brixton in the late 1970s.
https://www.youtube.com/watch?v=YZoO2Iz9jLw
Listen to the extract,
what is the poet telling us?
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There are a number of different people
speaking – what do notice about their voices? The man is
presenting a poem and they have a Nigerian accent. |
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What different types of audio clips (Sound
effects, music etc) have been used and what do they add to the documentary?
Reggae music.
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Who do you think the target audience is
for this documentary?
Everyone.
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Example 2: Battle 4 Brixton pt1
This provides more information on events at that time
Listen to the video and write up a summary,
what event is being described?
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There are a number of different people
speaking – who are they?
A
female who got married, a police officer, people who are targeted by police,
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What different types of audio clips (Sound
effects, music etc) have been used and how do you think they were obtained?
What do they add to the documentary?
The
audio are people screaming and yelling, They added the sounds on Adobe audition
and added gunshots and police sirens
|
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In which different locations/situations
were the clips recorded?
Brixton
and on streets.
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Example 3: England's riots: 'It
was off the scale'
Now listen to the audio in this documentary
https://www.youtube.com/watch?v=d5lTTPvJLpw
Listen to the video
and write up a summary, what event is being described?
|
There are a number of different people
speaking – who are they?
3
police officers and 2 boys from the streets.
|
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What different types of audio clips (Sound
effects, music, etc) have been used and how do you think they were obtained?
There
are people yelling and police alarms.
|
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In which different locations / situations
were the clips recorded?
Birmingham,
Hackney, Tottenham and Enfield.
|
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Imagine you had put JUST THE AUDIO
for this together –how would you go about making it? 100 words
I think I would add more audio in Adobe
Audition and edit them to sound real.
|
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Who do you think the target audience is
for this documentary? Who would listen to this?
Everyone
|
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What do you think the audience may have
learned from this documentary?
They learned about the sad death of the boy who
was killed by the police and that people need to do justice.
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REPRESENTATION GENDER
What are the similarities and differences:
How are the genders represented?
The guy finds it hilarious in his opinion.
In the ideology?
The guys are portrayed as creepy or inappropriate in their behavior.
Mad Men.
How are the men represented?
In society, there can be certain expectations for girls and women to dress in traditionally feminine styles and to be polite, accommodating, and nurturing. On the other hand, there can be expectations for men to be strong, assertive, and bold. It's important to remember that these expectations can vary and everyone should be free to express themselves in their own unique way.
SONY ADVERTS
REPRESENTATION ETHNICITY
What do we mean by the term ‘representation’? Answer
specifically to media products.
In
media studies, representation is the way
society, such as gender, age, or ethnicity, is presented to audiences.
What is the difference between Race and Ethnicity?
In basic terms, race describes physical
traits, and ethnicity refers to cultural identification.
What role does the media play in constructing ideas about
race and ethnicity?
The role of media in racial
and ethnic identity development occurs both
through media selection and exposure.
Do you think certain ethnic groups or races are portrayed as
being more powerful than others?
In the past and to this day,
portrayals of Black, Asian, and Minority
Ethnic people have often created or reinforced harmful stereotypes.
What is stereotyping? Can you think of positive and negative
stereotypes?
The stereotype is to believe unfairly that all people or things with a particular
characteristic are the same.
For example, women are positively stereotyped as warm but
negatively stereotyped as weak.
Black Americans are positively stereotyped as athletic but
negatively stereotyped as unintelligent.
Do you see people who look like you represented in the
media? Are these representations prominent and/or accurate?
Yeah, representation in the media is
important, It's
important to challenge stereotypes and promote inclusivity.
What stereotypes are represented in Mr Khan’s family in
‘Citizen Khan’
19 The portrayal of Mr
Khan's character can be seen to portray anti-Semitic stereotypes recycled into
Islamophobic ideas. Specifically, Mr. Khan is portrayed as being cheap, racist, stupid, and patriarchal.
Foley sounds and soundtrack
EXAMPLE OF FOLEY SOUNDS
Star Wars
Effect needed: Blaster pistol
Actual sound: Steel cable
Star Wars
Effect needed: TIE Fighters
Actual sound: Elephant
Lord Of The Rings
Effect needed: Uruk-hai
Actual sound: Sea lions and big cats
Radio Advert!
AUDIO PRACTISE
This is my radio advert!
I have made this add vert on Adobe Audition then I have
exported it to Premier Pro to be able to add an image on it that I have made of
the packing of the product with a hot sauce called Mr. Spicey.
I was thinking of doing a long advert and making it in 30 seconds
but I had to turn that script down and make a new one on the spot because me
recording Millan I thought it was better to only put him because his
voice was making the way I wanted to make the advert.
If I had more time for the advert to be more than 30 seconds
I could have gone with the old script because it would have had more of a story
to it, but it’s burned out ok if I have more time than 30 seconds I could
have made a better one with Ianis and Cristina but I had to cut them off and only
stick with Millan.
THE SCRIPT FOR THE ADD EVRT
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